STRATEGIC INFORMATION SYSTEMS The strategic management discipline has morose sought to elicit the source of sustainable competitive melioration and there is a signifi brookt body of research rivet on this objective (e.g. Peteraf 1993; Porter 1985; Rumelt, 1991). Competitive favour in the digital parsimoniousness is more important than in the overaged economy. For both(prenominal) businesses the impact of the digital economy is revolutionary. Frequent changes in technologies and markets and the manner of newborn business models stooge introduce composition changes in industry structure (Deise et al, 2000) and the nature of competition hobo transfer rapidly ( Afuah and Tucci, 2003, and Choi and Whinston, 2000). At the same time, the digital economy has non changed the core business of most firms. For most businesses, internet technologies entirely offer the tools, sometimes very powerful tools that tush ontogenesis their success through their traditional sourc es of competitive advantage be it low cost, excellent customer service, or splendid affix chain management. In assessing this literature, it is, however, important to make quality between sustainability and competitive advantage. Competitive advantage is an outcome; sustainability is an on-going state brisk after efforts to duplicate that advantage get under ones fell ceased (Barney, 1991, P. 102).
As an outcome, a particular competitive advantage whitethorn be short lived and is increasingly likely to be so when considering IT-based advantage. What is therefore required is to understand the mechanisms and processes that lead to the situation where ! an outline repeatedly and continually realizes outcomes producing advantage in the marketplace, through the deployment of IS/IT. From an IS perspective, sustainability can be defined as simply an organizations ability continually to deliver explicit business frugal value from IS investments. It is this ability that is enduring rather than any outcome, for example, a new system that provides advantage, is likely to...If you want to get a all-encompassing essay, order it on our website: OrderCustomPaper.com
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